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Sunday, February 13, 2011

Mark Heisler Deftly Debunks Melo-Bynum Trade Rumor

Mark Heisler of the L.A. Times offers a concise, biting account about how ESPN essentially invented a proposed Carmelo Anthony-Andrew Bynum trade in a desperate attempt to pump up their sagging ratings.

After detailing why the story had no merit in the first place, Heisler concludes, "The story is now gone — except on the Big Talk Show from Bristol where its pratfall morphed into Lakers Trip May Decide Whether They Trade Bynum.

Next: ESPNLA.com asks Lakers fans if they've seen Bigfoot!"

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posted by David Friedman @ 3:28 AM



At Sunday, February 13, 2011 7:38:00 PM, Blogger Efueshe said...

That is EXTREMELY shameful. I haven't respected ESPN in a while, but this takes it to another level. Besides the fact that that lie could have ruined a less veteran team's stability, it opens the gate for ESPN to formulate any trade situation they see fit. The debasing of honest journalism throughout the NBA is quietly unravelling a 60 year sports history by eroding the objectivity that is necessary to critique different players and teams pertinent to their story lines. The fictional story That many game by game analysis are purporting makes individual players seem better or worse than they truly are and is allowing readers to make an unchanging stance on players and teams in an ever evolving league with improving or retreading players. Please, pleas continue to write because you and few others are our last hope!!


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